Menos é Mais pagode, straight from the stage to the screen.
01
Challenge
Capture the heat of Menos é Mais playing pagode live and carry that emotion into vertical. Pagode is the circle, the chorus, the back-and-forth with the crowd — the capture had to hold that collective energy without freezing the moment.
02
Approach
A glifo × malama partnership shadowing the show up close: agile coverage of stage and crowd, a vertical format built for native social consumption, and the groove of pagode at the center of it all.
03
Delivery
A vertical cut with worked color and sound, locked to the pulse of pagode — built to play in the feed with the audio on and bring the Menos é Mais circle to any screen.
